Elevator Pitch

If you have any type of career training in the last 20 years or so, you have probably heard about the 'elevator pitch', a short synopsis that gives the listener a clean, precise, understanding of who you are and what you desire to achieve. Two years ago, I turned a short bus ride into a shift in my career path.

The story goes, I had a free convention pass to the National Restaurant Association show at McCormick place. Parking is always hard to find and frequently expensive, I took public transportation. I entered the bus, and sitting a couple of rows back from the driver, was a guy in his chef coat that looked familiar. It took me a few to put it all together but I realized that this chef and I had been connected via social media for a couple of years. Chef Blackmon is a very talented person who is in charge of culinary arts training for Chicago Public Schools. I am limiting his role to just this aspect of what he does for teenagers all over the city of Chicago, Illinois.

As we spoke about our industry, I expressed my desire to begin teaching and had found the school applications online were almost completely geared to academic educators, making it difficult for someone like myself to successfully apply. The story goes, there are often openings for skilled instructors, and I put myself up for nomination and swift as I could emailed my resume. Almost two months later, I got a call about my resume, Chef Blackmon had forwarded my information on to another program in need of instructors. Even without having an opening with CPS, I was afforded the opportunity to interview for another position.

Sometimes you wait in a hallway wondering which door will open for you, other times you wait in waiting rooms seeking the door to get out into a hallway, a path towards new goals. You never know what connection you will make that can propel you into new spheres. Always be closing because when you are not, there is a risk of missing your change to jump in the deep end. No more kiddie pool for me.

Some people are put off by this ideal as they may not be comfortable talking about themselves. I am not quick to do so either, I don't have much of an ego, but I have learned to give out pieces of my career as validation of my skills and ability. Sometimes that's all you really need to do prior to sending off your resume, or even at the interview. For the food business, a portfolio can do tons of bragging for you, not having to speak a word, it is always helpful to have pictures of your work, easily available online for customers and potential employers to review.  This invaluable tool can speak for you, even when there isn't a new opportunity readily available, and having this presence can really come to arms for you.

Our industry runs on sensory perceptions, sights, sounds, smells, and taste all come together to judge your work. While I know you can't duplicate, or represent, all the aspects of food we love without being there in the moment, but pics can be a valuable representation of what is possible. Once you have peeked someone's interest then you can duplicate the experiences.

Always be prepared because not all opportunities come neatly packaged with a bow on top, or are scheduled on a calendar. Be ready, be a pinch polished, learn to speak to your skills instead of heaping on details about yourself to fed your ego.

Entrepreneurship Isn't for Everyone: Part #2

Not everyone is able to become their own boss. Not everyone has the skills needed to make your own company efforts successful. It dose take some fearlessness and definitely takes skills. I have always wanted to be an owner of my own business, not just a paid employee. Therefore, when I would be offered some new position or opportunity, I looked at it as a chance to learn more about the working positions that I hoped to one day hire and manage. Not understanding how a job works when you are managing the workers who hold that position can be very costly. Making demands of your workers needs to be done with knowledge of how the position works. If you are a manager and demand an item be prepared and restocked in a half hour, but what you are asking for takes an hour to bake, let alone prep and packaged, you will be disappointed and/or a conflict will arise between you and the employee because you are asking for the impossible.

Not understanding the type of work and/or the skills needed for this or that position is very costly. Some find themselves hiring the wrong people over an over again because they don't fully understand what is needed. This effort to advertise and recruit staff can end up dragging your whole staff down, as they are working harder and harder to take up the slack left by being too short staffed. This effort to get new people takes manpower away from other activities, especially if you have to do it again and again. An employee that is underpaid, overworked, or see no chance at advancing, will eventually disappear and you will have to hire someone else to do the job.

It takes two to make a thing go right... Sometimes it takes a village. Opening your own food spot, from greasy spoon to fine dinning, takes not only culinary genius, it also take a vast amount of support. A good chef knows that they will need investors, workers, bookkeepers, lawyers, customers, market research, advertising, networking, licensing, insurance, and location support. Offering the wanted products in a area that is willing to buy from you regularly is key to your location efforts. If you are not at a good area for your business, your customers are less likely to go out of their way to give you their business.

On top of all that, there are no guarantee that success will come. You can offer the best products at reasonable pricing in a area that doesn't have a lot of food business and still fail. It's sad but true. Sometimes you capture lightening in a bottle, other times, closing your doors and perhaps trying again is the best solution.

O.A.N.: Let's discuss money, both inside and outside of your business. There are a couple of money issues faced by all companies, how much is this item worth, and what are my customers willing to pay for it? Both of these answers are quantifiable but the best of calculations can still end on a sour note. There will always be competition in the market place. For example, I create custom cakes and cookies, and sometimes potential customers get sticker shocked when they ask me for a quote. The most commonly heard complaint is "I can just buy a Walmart cake". Often this reaction comes from a customer who hasn't ever ordered a custom cake and does not understand the difference or the reason that the cost has been set. Many customers may wish to buy a cake that looks like it is right out of a magazine but don't have the budget to order such items. Therefore, a business that is concerned with longevity needs to take the temperature of the marketplace from time to time to see if they are pricing themselves out of the market or if they are not charging enough and losing potential profits.

Part #3 is upcoming..... stay tuned

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I'm Okay if You Say No.

Everyone that knows me understands that I don't like missing out on opportunities and I especially don't like leaving money on the table. I keep multiple streams of income going and I have always had a high octane can of energy.

It took me a while to get into the place where I am comfortable when potential clients pass me over and chose another vendor for their events. I admit that I once would be sad when friends, relatives, and associates would have an event and I wasn't even asked if I would like to be their supplier for the evening.

I am a dedicated person who works hard in my field and I strive for excellence in everything I do. I say this to what end? I no longer let being passed over upset me. There are tons of reasons that people may want a different vendor or service and those reasons may not actually have anything to do with me personally, my pricing, or other such reason.

I have had clients who wanted me to cut my pricing, given them the 'hook up', questioned why my prices are what they are, tried to guilt trip me into lowering my price, or just wasn't a good client to have at that time.  Just as clients have a choice of who they want to work with, I too have the same choices about what customers I want to work with or not.

Just recently, I did a tasting for a clients in short notice. The party planner that booked me is one in which I have worked with for several years, and she was confident that this event would be one that the client would have loved to have my service. Alas, this was not the case and I suspected so once I had met them at my door. Everyone is entitled to their own opinion. The party planner emailed me with a list of concerns that the client expressed to her after our meeting. I simply responded that I didn't wish to prove or disprove the issues expressed in the email because I felt that it would be a waste of my valuable time. They declined and that's okay.

Most of the 'issues' expressed were not fair, not understandable, and not relevant to the question of weather or not I was able to satisfy their needs for the event. The biggest issue, and the only one I will cite here, was that I have a pet and she was lose in the house. After having asked if they had any aversion to my cat and/or wanted her to be in her kennel, they said no. Therefore, how was this on their list of reasons to decline.

I provide excellence at every turn possible, and when I don't think that I can provide it, I have no issues expressing my concerns. Getting to this mental and professional state only came to me with my growing maturity. Beforehand, I often would kick myself about someone passing me over, or I would feel the tug and pull to give price concessions just to secure that I would win the order. Every time I  stuck my neck out for someone else's event, without a doubt, I regretted it. I once worked up a menu for a so-called friend's birthday and I didn't earn a dime for my efforts, only to have her make a list of complaints afterwards. She knew there was no where else, and nobody else, that would have done such things for that small amount of money.

Such is life, you live long enough, you will learn to value your work and time as a precious commodity worthy of honorarium. Cash talks and b.s. walks.

Exhaustion

Singing.... "I'm tired. So tired."

Those of you who have been following this blog will notice that my schedule of a post a day, has been disrupted. I have been pleasantly very very busy of late assisting our population of students competing for scholarships in two different programs. Needless to say, I have been running around helping make the experience for the students as well done and enjoyable as possible.

The end result were phenomenal, and that is all the really matters. Watching the students walk in their fate and upcoming careers, taking on their adulthood, is very important to them and us as well. I tend to look upon them as a parent should, knowing their childhood is nearly over and the adults that emerge in their place, can be a very different person altogether.

C-Cap awarded over $400k worth of scholarship assistance this year and NAACP ACT-SO is preparing for our trip to the National Convention in Cincinnati Ohio, were they will compete for National medals and scholarships. Spring is blossoming in new life and academic success.      

Debate, Competition, Adversaries, and Allies

The topic of competition often comes up in dialogues about the food industry, any line of work actually, and more times than not, the dialogues can get heated. The art of debate seems to be fading away like a dream of an infant, quickly forgotten and hardly ever understood. I blame the years we, as a nation, spent under "mission accomplished" Bush as President, as he created the whole binary speak about patriotism. He helped the nation buy-in to the idea of "you are either with us or against us" type of confrontational speak that lead to this type of rational in many other areas.

Debate has a purpose that is not adversarial but rather designed to explore the topic at hand, amicably. A proper debate leaves the participating parties and the audience with a greater understanding of the subject explored. Nothing is black or white, all good or all evil, the world is a wash in tons of shades and colors. We more often learn more from our mistakes than our successes and allowing your opinions to change with additional information is an invaluable situation be to placed.

Sometimes this type of scenario can be present in personal relationships. I have witnessed groups of ladies where one member feels the need to compete with her peers, often to the destruction of the friendships, but the reality is the only competition that one truly has is against themselves. I strive to be better today than I was yesterday. I am one that will uplift my peers instead of tear them down. I have been known to go out of my way to lend a helping hand and would like to think that others who can will do the same for me when needed.

Within the food industry you may find yourself in the employ of owners that are overly protective of their customers, contacts, marketing schemes, or recipes, as if an employee is seeking out to steal them. This type of thinking is not healthy. It takes nothing to give others information or answers that will set them up to succeed even after they have exhausted the relationship with you or your organization. Instead we see the crabs in the barrel mentality when the reality is that there is more work out here in the marketplace that no one will ever be out of work for long if they have the skills. I can tell you how to to something or point you in the right direction but that doesn't guarantee that you will be able to get the same results that I have gotten.

Everything is situational....   (yes, I do know that this isn't really a word). I don't mind sharing recipes with people online or in person because many people that request the information will not make the efforts to produce the item, and they usually ask me to make it for them. I mentor and teach kids who like to cook and perhaps I will be able to start the next successful chef-in-training on the right path to excellence.

I have worked for folks who were victims of this mentality and they are usually toxic to everyone around them. It's easy to spot them in a employment situation as they are constantly seeking to horde all the information and control everything the employees do. This type of person tries to never fully explain the situation or decisions and is always very guarded. The rationale behind this behavior is to make themselves feel important by force, so to speak. No one can do any work unless they go through so-and-so, can't make a single decision, can't move on to the next thing, or use their own ideas, unless you get approval.  Too often this creates a false dependence upon another person and can be a fear reaction of the person who is exhorting control, afraid that the employee will run away with their business, do a better job than they could do, or get promoted ahead of them.

Most people can mistake their allies as adversaries due to a lack of vision. It's like the cheating spouse who constantly knows they are being cheated on, even without evidence, because they believe everyone is just as dishonest as their actions. I'm not one who adopts this thinking. If we are colleagues or friends, I am sure that there is something that makes you special and usually it is different than what makes me special.

Allies share, trade, and support each others efforts especially when the goals of both are the same. Two nations will become allies because they have mutual needs. They trade materials such as nation 1 is a great producer of wheat but nation 2 doesn't have the land type to grow wheat, so a pact is made to trade the wheat for nation 2's spices. The same can happen between to companies, two people, or two families. As a pastry chef, I have a few caterers that will call me to produce the sweets the client is asking to be made for their event, for example. The caterer has an expanded list of options that the client can chose from, the client doesn't have to search for these options with an additional company, and both the caterer and I will profit from the clients order, mutually beneficial.

Confidence in one's ability, self-confidence, honesty about you own knowledge and skills, understanding the limit of your own ability and where it can be improved, and having a centered humble spirit can be more valuable than all the money or influence in the world. It takes a certain type of humility that allows you to be in a position to both help others and be helped at the same time. No matter how much I learn or how advanced my skills become I remain humble because I have worked with and met some giants in my industry and I fully understand that there are some with skills that make mine look like a crayon coloring book drawings next to a museum quality painting.

In my opinion, seeing everyone else as your competition or adversary is a big red flag that this person is struggling with some deep identity issues. The need to always be in the spotlight, to control every thing and everyone, to dismiss people willing to help you or support you because you can't imagine that they are being honestly genuine, and always thinking of your needs as more important than anyone else's, are personality flaws that are not uncommon within the chef world. I also believe that the idea of celebrity chef is drawing more and more of people with these personas, who feel the need to prove their self-importance plate by plate.

The chef personality type is large and crazy but the real stars are those among us that are firmly rooted in reality while constantly reaching skyward to shine among the stars. You can shine as bright as the sun without trying to diminish someone else's light, in fact, lending your light to others doesn't reduce yours but in fact increases the light from you both.  

NAACP ACT-SO

Today is the day of our NAACP ACT-SO Image Awards Viewing party. This is a new fundraiser for the branch. We decided to host this viewing party after the lack of African Americans nominated for the Oscar's this year. The racial divide doesn't appear to be closing. 

As the board Secretary, for the Chicago South side branch, I have been lending a hand, preparing and grooming our competitors for regional and national competition. Our esteemed journalist, Vernon Jarrett presented his concept for an Olympics of the mind in 1976 and in 1977 the NAACP Board of Directors adopted his resolution and became the national sponsor. https://en.wikipedia.org/wiki/Vernon_Jarrett 

ACT-SO sustains approximately 200 programs nationally. Over the past thirty years, over 300,000 have participated in the program. Our mission is to reward and recognize African American young men and woman for their scholastic and artistic excellence. We strive to honor, prepare, recognize, and develop the talents in our under-served community. http://www.naacpconnect.org/pages/act-so-history

Every year we do a lot of fundraising because this is a golden opportunity for our young people that they may never get to experience otherwise and we do not charge the participants, or their families, the expense of travel and accommodations to compete nationally. All of our efforts throughout the year is focused upon getting our kids ready to win prizes and scholarships and usher them into a illustrious college career. Thirty two categories covering categories of STEM, Business, Visual Arts, Humanities, Performing arts, Dance, and my personal favorite, Culinary Arts.

I began my involvement two years ago when my oldest child, Jacqueline Alexander, competed in the photography category. She worked during her Junior and Senior years in high school and went to national competition both years. The work we did with her did prepare her very well, not only for ACT-SO but for the other work she did in school and for the other avenues she explored for scholarships. This year my other daughter, Victoria Alexander, is competing in a music performance category, a visual arts category and a short story category.

Eligible students are 9th - 12th grade, they can compete in up to 3 categories and can compete every year until they have graduated high school. Jacqueline is still involved with the program as an alumni, mentor, and youth ambassador in her Freshman year of college. 

I am proud to sit on the board, and I am a proud parent as well. If you are interested in supporting our good cause, our young upcoming leaders, please come join us tonight and/or send a donation by way of purchasing a ticket to our event: https://www.eventbrite.com/e/naacp-chicago-southside-act-so-presentsimage-awards-viewing-party-tickets-20877805077

We do lots of events, both online and in real life, to raise the funding needed to take our gold medalists on the South side of Chicago, to our national conference. We hope to send a larger contingency this year than last year, we hope to recruit more and more of our young people into competition, and we hope to be the lightening rod that electrifies their futures.

  

Art is....

Art is many things, takes many forms, expressing itself throughout every realm. Perhaps it is easier to say what isn't art than to try and define it. For me, in many cases, art stops being art when it gets co-opted and turned into advertising for mass media consumption.

Agree or disagree, I am okay with how you see things. I'm not okay with not being respected because when someone's art isn't valued very often neither is the person respected.  Ever since the Oscar nominations were announced this year the conversations have sprung up everywhere about why there's a lack of minority actors and other filmmakers on the list.

While you might not be invested emotionally in this conversation, or can understand the protesters views, it does effect much more in our culture than you may think. A person's art, painting, music, sculpting, dance, and food, will outlive the artist and may even become an immortal part of them. Cave paintings, unearthed pottery and artifacts, Escoffier's legendary cooking methods, Michelangelo's art, invention, and poetry have stood the test of time.

But what of the art, science, invention, and music of the non-Anglo-Saxon? Art is universal, it transcends language and cultural norms, it is the best of ourselves manifested, a monument to our existence. I find it so valuable of an expression that my life revolves around it and is filled with it. My husband is an illustrator, myself a pastry chef, my friends all create some type of art, architecture, and science. I am an active board member for the NAACP ACT-SO Southside of Chicago Scholarship competition, my two youngest children are musicians, I have three professional musicians in the family, and two professional comedians. To me, a life without art is like living in a all white room with too much light and no sight, color, or sound, unbearable.

As the board Secretary, I assist our all volunteer board and staff prepare are high school age kids for competition. We conduct a regional competition and our gold medalist are then taken to nationals, free of charge, to compete amongst more than 700 kids from across the nation for college scholarships. My job, well one of my jobs, with C-Cap (Careers through Culinary Arts Program) also has a high school scholarship competition specifically for upcoming chefs.

Culinary arts is the combination of applied chemistry and art. The higher the level of the artistry the more it is considered fine dinning. Many people watch culinary television but don't really understand what it is that we chef's actually do. There still seems to be some elitist thinking from other professions that makes them look down upon the work that we create, while at the same time they seek out our work to consume. Cutting the art from cooking kills the lifeblood of the work, stifles the chef, kills their expressionism and creativity. Not all food is elevated to artistic levels but almost all of cooking has a creative spirit, some chefs dance with their spices and food combinations like a jazz musician on ice skates while others play it safer.

Art is a simple and pure expression of humanity and ignoring one type while prizing another is damaging the souls of the artists that created the ignored art. Not everyone likes the same type of art or the same artists but what I am referring to is the systematic exclusions that happen in some art circles. No each his own but know that my art has a value just like your art does without question.
 

Roots and Wings - Mentoring the new generation

For about a year or so now, I have began teaching kids culinary skills at a high school and at a youth center. The age groups are 5-8th graders and 9-12th at a CPS high school. Along with that work, I have been working with the NAACP ACT-SO South side of Chicago Scholarship program for the last two years and I now sit on that volunteer board as the Secretary after helping out when my eldest child was a competitor.

While I had anticipated doing some mentoring, and hoped to build into my business plans to find a way to develop an internship, I did not think that I would be, at this point of my life, doing as much as I am for and with kids. I have not yet finished raising my own children and now I am mentoring many more.

After a loss of position and a downward turn in my health, I was grateful for the needed time to investigate my medical problems. A return to working near 20 hour days for a business that was simply providing a hourly wage, making others much richer, and me only slightly better off, didn't seem possible or practical. I am not the same hardworking chick I once was and when the opportunity came to try my hand at teaching culinary, instead of only producing large quantities for service while my health worsened from the stress of the job, I accepted.

Both populations of kids have their associated issues of behavior, which is different for each group, but they have never done anything outside of the typical actions of their age groups. Pre-teens and teens have the prerequisites of talking too much, listening too little, short attention spans, easily distracted, thinking only about a response to questions instead of listening to the information given, and let us not forget the attention-seeking actions that express need for attention and acceptance from peers, adults, and members of the opposite sex. All that aside, let's talk to their needs for stability and the need for dreaming big.

The kids in my classes, and others to whom I speak to often, either have big dreams of their futures or none at all, it seems. Leaving them to either desire to do the impossible or misunderstanding that nothing is possible. I haven't seen much of a middle ground with these kids. While some wish to fly on wax wings too close to the sun, others are too scared to make attempts.

Every dreamer needs a good dose sense and solid foundation and every bird scared to leave the nest needs a firm push outward to test their wings. My high school kids are learning much more that culinary skill, if they attempt to pay attention to lecture and conversations, as I spend time teaching life skills, nutrition, household management, diets, social commentary, current affairs, and what else seems important at the time. Food involves aspects of culture, socialization, economy, mathematics, applied chemistry, art, tempting of all our senses, and transmitting care, love, and survival.

No matter what a young ones' desires to do with their years, grounding them in understandings, wisdom, and careful practices is doing them the service of your knowledge about life in our society. But be careful not to plunge their path into utter darkness and fear, so that they never attempt flight for in doing so, you steal the life blood from the innocent. It is not easy to strike a balance, give wise council, and fair warnings to individuals that think they know everything, hard headed, and stubborn. But to fail, or refuse to try, lending your experience to them so they may avoid the potholes and pitfalls is a sin. Failing to do your duty to inform the next generation leaves them to reinvent the wheel again without diagram or Allen wrench to assemble that which they bought at Ikea. Sad.

Too many wish only to complain and too few are willing to help; which camp is your tent pitched in?

Competition is how you see it.....

I am the secretarial chairperson for the NAACP Act-so scholarship program South-side branch and I have been working with our young people in this program and others. My eldest child, Jacqueline, competed two years and went to nationals. In this role, we do a lot to prepare them for competition and I keep finding myself talk to them about their nerves and who they are competing against.

It's natural to feel some trepidation about presenting a project or performance that you have pour time, energy, and bit of your soul into foe others to review, however, often times their focus is pointing in the wrong direction. I find that most kids fixate upon the other competitors instead of competing against who they were yesterday.

No matter what the activity or project, the only true way to measure your progress is compete against yourself. Steel hones steel and while you are counting the number of steps your colleagues, you miss count your own. This should be the foundation of your education, getting better and better piece by piece. Framing your picture in another's framework will not work. My favorite saying about this is "If I am busy being like my sister, then who will be busy being me?"

Young people have so much to consider, take on, overcome, decide, and to become. It is not a small thing for a teenager to decide to go to law school and make steps in that direction. With those words, you are trying to determine what the next 40 years or more of your life will become, having only lived just a few. Missteps and uneasiness are always apart of the learning process but can often deter a young person.

I have no magic wand to make everything okay, however, when I changed my focus from other's progress onto my own it helped me tremendously. It allowed me to be honest with myself about where I was on my journey and how much further I wanted to go. As a chef, the next chef on my team is not going to be happy if I can't hold up my end, or will be unwilling to pick up my slack, whereas when I am on top of my skills and work outputs, other's can then rely on my work and seek me out for advice or leadership beyond my work requirements which can make my participation a blessing instead of a curse. Hold up a mirror to yourself, not to groom your appearance, but instead to groom your ability. Life is not just about the destinations, it's about the journey. I don't expect perfection from others or myself, I expect progress.